Iffective
  • Home
  • Achievements
  • Success Stories
    • HOLA TV
    • Bancaso
    • DIRECTV Mas
    • Equifax
    • Kingston Technology
    • Red Cross
    • Porsche - Cayenne Launch
    • Porsche - Cayenne Club Miami
  • About Marcelo Salup
    • My Resume
    • Categories & Brands
    • Product Introductions
    • Ad Agency Stuff
  • Critical Media Thinking - The Blog
  • Contact

Iffective’s Seven-Segment Wheel of Marketing

TOE (Theory of Everything) is less about “theory” and more about “everything”. There are seven basic actions you can take: you can sell and resell to your customers; you can try to retain them, have them refer customers to you, you can cross-sell to them and, naturally, upsell them.

Picture

And to be successful you must do all of it at the same time.
 
Today, a single strategy probably won’t work. Wildly different consumer groups might need different strategies. And you strategies will change over time as your brand becomes better known and bigger. Iffective’s Seven Segment Wheel keeps your business focused and your actions organized.

Services

Project CMO
Product Launch
Services for Ad Agencies
Training & Workshops
Marketing Audit
Retail


Company

About
Contact us: Iffective LLC
1951 NW 7 Avenue, #600
Miami, FL 33136, USA
+1-305-215-7229
MSalup@IffectiveMarketing.com

© COPYRIGHT 2017. ALL RIGHTS RESERVED.
All forms, documents and tools are the intellectual property of
MS Group LLC & Iffective LLC  Read our Privacy Policy here

  • Home
  • Achievements
  • Success Stories
    • HOLA TV
    • Bancaso
    • DIRECTV Mas
    • Equifax
    • Kingston Technology
    • Red Cross
    • Porsche - Cayenne Launch
    • Porsche - Cayenne Club Miami
  • About Marcelo Salup
    • My Resume
    • Categories & Brands
    • Product Introductions
    • Ad Agency Stuff
  • Critical Media Thinking - The Blog
  • Contact